PBT Shops Ecosystem
A scalable, multi-tenant e-commerce platform enabling businesses to launch branded storefronts, manage product catalogs, and process hosted payments
The Challenge
PBT Payment Solutions required a unified Shops ecosystem capable of supporting multiple merchants under one infrastructure while maintaining individual branding, product catalogs, cart sessions, and checkout flows. The platform needed to dynamically resolve storefronts by subdomain, integrate with hosted payment systems, manage cart sessions securely, and provide a public businesses catalog, all while remaining cloud-ready and scalable.
Key Pain Points:
No centralized multi-tenant storefront infrastructure. Difficulty managing per-merchant branding and theming
Lack of unified public shop catalog for discovery. Complex hosted payment redirection and confirmation flows
Need for scalable deployment across containerized environments
Target Users:
Online Merchants
End Customers Shopping Across Multiple Businesses
Marketplace Operators
Our Solution
Data Pulse Technologies engineered a modern multi-tenant e-commerce frontend using Next.js App Router, enabling dynamic storefront resolution and seamless hosted payment integrations.
Clean, modern desktop interface with intuitive navigation
Multi-Tenant Architecture
Dynamic routing under resolves each shop’s branding, product catalog, and theme configuration
Full E-Commerce Experience
Complete product lifecycle including backend-driven search, price filtering, product details, related products, and structured checkout flow.
Persistent Cart Session Model
Real-time cart updates broadcast through custom window events for instant UI synchronization.
Payment Redirection Engine
Checkout flow integrates with hosted payment services using merchant identifiers and cart totals.
Public Business Catalog
Global /businesses route aggregates shops and categories from public catalog API with filtering, search, and A–Z grouping
CDN & Asset Handling
Branding assets (logo, cover, product images) resolved dynamically from CDN with intelligent fallbacks
Technology Stack
Frontend
Backend
Database
Results & Impact
Following launch, the Shops ecosystem significantly accelerated merchant onboarding and improved storefront performance across multiple tenants.
Storefront Launch Speed
+61%
↑ Faster Deployment
System Scalability
3x
↑ Horizontally Scaled Replicas
Marketplace Discovery
+88%
↑ Increased Visibility
User Satisfaction
4.8/5
↑ Increased Credibility
Client Testimonial
“The Shops platform has enabled us to offer fully branded storefronts to multiple merchants without duplicating infrastructure. It’s scalable, secure, and built for growth.”
George Aristodou
CEO, PBT Gateway
Case Studies
The impact of Data Pulse Technologies is best seen in action, through the custom software, AI solutions, and full stack development projects we've successfully delivered across industries.
Aristidou Property Manager
Real estate
[Property Management] [Automated Rent Collection] [Secure Payment Integration] [DevOps & Performance Optimization]
Locum Smart
Health
[Healthcare Staffing] [Job Matching] [Real-Time Scheduling] [Secure Payments] [Automated Invoicing]
PBT Payment Solutions
Fintech
[Payment Service Provider] [Payment Routing] [Payment Integration] [Automated Merchant Onboarding]